Build a Sustainable Creative Career Without Burning Out.
I’m Dean Coates. I coach mid-career creative professionals who feel stretched and mentally overloaded, helping them create a balanced, sustainable way of working and living.
This is for you if…
You care deeply about your work and want to do it well
You can feel mentally “on,” even outside working hours
You struggle to fully switch off
You carry more responsibility than you should
You’re successful but tired
The Problem
Creative work can be deeply meaningful but it can also blur boundaries. When your identity is tied to your job, it becomes hard to rest without guilt. Deadlines, high standards, and constant mental engagement make it difficult to feel truly finished. Over time, this creates a quiet exhaustion. You may still be performing well. But it feels harder than it used to.
In our work together, we focus on…
Rebuilding sustainable working patterns
Setting boundaries that feel realistic,
Untangling identity from productivity
Reducing mental overload
Creating space for rest without guilt
This is not about lowering your standards. It’s about building a way of working you can sustain long-term.
Clients Often Experience
Greater mental clarity
Healthier boundaries
Reduced overwhelm
More consistent energy
A renewed sense of balance and perspective
Become more reslient
The goal isn’t to do less. It’s to work well without constant depletion. See what previous clients have said here
My Approach
I work specifically with creative professionals because I understand the unique pressures of working in the creative industry, the high standards, the emotional investment, and the difficulty of switching off. My approach is steady, structured, and thoughtful. Our sessions will provide a space where you can slow down, reflect, and build something sustainable. Grab a cuppa and let’s get started. See my fees on the Getting Started.
Book A Discovery Call
If you’re ready to build a more sustainable way of working and living, I invite you to book an initial consultation. Let’s create a creative career that supports your life, not consumes it.
What is Transformational Coaching
Transformational coaching explores a persons inner world of beliefs, assumptions, values and expectations in order to create greater possibilities in their life. (Defined by Animas). Coaching is a collaborative, empowering process that supports you in making real, lasting change.
What Coaching Isn’t
Coaching isn’t me telling you what to do. In my experience coaching is a much more powerful providing you with the tools to be resilient and accountable for lasting change.
Put simply coaching is a confidential meaningful conversation between coach and client about your future. The subject of our conversations are led by you.